Sign Spinning-An old marketing strategy that is still effectiveJohnny AArrow
Social media, push notifications and TV commercials may have taken over as the major marketing tools in the digital age, but some of the old-school marketing methods can still be effective. In fact, a good businessman knows how to supplement the new with the old and create a complete campaign for marketing and advertisement. Although everything won’t be applicable to every trade, it is advised that you don’t ignore the older ploys completely. Take a look at the ones mentioned here and see if you can’t employ some of them and increase your company’s rate of revenue generation…..
It may sound absurd in this digital age and time, but sign spinning continues to bring in customers even today and as a promotional tool, it’s extremely cost-effective. Market analysis shows that impulse buyers are the most likely to make a purchase suggested by sign spinners. The idea is to attract the attention of people passing by, especially during the busy hours. A sign spinning campaign might be particularly successful if the purchase involves a low-cost investment since an impulsive decision is more likely to be a small one.
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