Is Guerrilla Marketing Worth Trying In Your Marketing Strategy?

In principle, guerrilla marketing sounds cool. The premise is pretty accessible; rather than investing money into a traditional advertising campaign, or investing lots of time and money into an ongoing inbound marketing strategy, you’ll pool your resources to pull a kind of publicity stunt, often public, to increase your brand visibility (and possibly, your reputation along the way). Guerrilla marketing has become popular in recent years, especially for startups and for major brands looking to change or revitalize their image. Because [...]

AArrow DC joins the Washington Wizards to celebrate Home opener

Wizards prepare to celebrate Oct. 18 home openerWASHINGTON, D.C. –The Washington Wizards are preparing to celebrate the 2017-18 home opener with engaging interactive activities for fans leading up to the October 18 matchup against the Philadelphia 76ers at Capital One Arena (7:00 p.m.). Fans are encouraged to follow the hashtag #WizCountdown to keep track of the events leading to opening night.Starting on Oct. 11, there will be daily giveaways of game tickets as well as signed memorabilia on the [...]

Why Guerilla Marketing is Alive in 2017

Why Guerilla Marketing is Alive More Than Ever in 2017 In 2017, the way we market our business is constantly changing.Or is it?As someone who helps run a marketing agency for a living, a read a lot about the newest ways to reach consumers and how business owners can grow their customer base. Every day I open up my email to see another *brand new* strategy that you have to try if you want to grow your sales by X [...]

Spinning 101 With Good Day Sacramento

AArr0w Nor Cal gives Good Day Sacramento a lesson in Sign Spinning   What’s better than waking up to big smiles and awesome sign spinning. Joined by Good Day Sacremento, All-Stars Charly Sanchez and Elijah Scholz gave anchor Cody Stark a few sign spinning lessons. In addition, these two All-Stars put on a show! Check out all the cool stuff that took place on that West Sacramento corner! Live Link Live Link 2

5 Benefits of a Sign Spinner for Your Business

5 Benefits of a Spinner Sign for Your BusinessA custom spinner sign is one of the best ways for your business to express itself. You can get one of these custom signs by reaching out to a signage business that can make your vision a reality. Read on to explore the benefits of a spinner sign, and how a pro can build one from scratch that expresses anything you’d like! Five Things To Know About Buying A Spinner Sign Installing a spinner sign [...]

Steve Harvey | Sign Spinning is an Actual Competitive Sport

Sept 13, 2017 Sign Spinning is an Actual Competitive Sport To most sign spinning as a competitive sport is a bit far-fetched. I mean really, how can you take a day job and turn it into an actual sport? In reality, the competitive side of sign spinning is exactly what makes the AArrow Sign Spinners so unique. When you create a competitive sport there is a desire to be the best and surpass the best. Each year the bar is set higher and higher as the [...]

Sign spinner advertises for downtown North Bend businesses, affected by construction work

Downtown North Bend businesses are open, despite the construction work along North Bend Way. That’s the message the city of North Bend wants to get out to everyone who drives through town. That’s also the message on the whirling and flipping sign that Tony Sims is using to direct traffic to those businesses, from his post at the corner of Bendigo and North Bend Way. Although North Bend Way between Bendigo and Ballarat Avenue is currently torn up for an [...]

AArrow Sign Spinners Continues to Hire even with Wage Increase

U.S. hiring slows in August as wage growth retreats   U.S. job growth slowed more than expected in August after two straight months of hefty increases, but the pace of gains should be more than enough for the Federal Reserve to announce a plan to start trimming a massive bond portfolio accumulated as it sought to bolster the economy. Persistently sluggish wage growth could, however, make the U.S. central bank cautious about raising interest rates again this year. The Labor Department said [...]

American Red Cross and AArrow Sign Spinners

American Red Cross and AArrow Sign Spinners Partner Up Hurricane Harvey has destroyed lives, businesses and overall have put the state of Texas in a state of emergency.Organizations like American Red Cross have used sign spinners to help create awareness for the Hurraine Relief in Houston. Our spinners in San Antonio and Austin have been on the fore front providing folks with information about how to help!If you need more information on how to get involved visit https://www.redcross.org/donate/hurricane-harvey

Do Human billboards actually bring customers in ?

Listener John Adams sent in this question: “Is it really worth paying someone to hold a sign, and why is that allowed when putting a sign in the ground is clearly not (or else presumable that’s what companies would do?)” Holding giant cardboard signs, more than a dozen sign spinners stood at a Los Angeles intersection, trying to get drivers to honk, wave or smile at them. “Get the black Jeep,” shouted the “spinstructor” (as they’re known) to a trainee. “Now the gray minivan!” he [...]