Experiential Marketing Will Rule 2017

Why Experiential Marketing Will Rule 2017 That’s a bold premise packed in the title of this piece. So let me explain. The 21st century is moving at the speed of light. The marketplace is becoming increasingly diversified, as consumers face more choices and options than ever before. Many brands are struggling to keep up with their competitors, and wind up jumping into a rat race to the bottom where the only noticeable brand differentiator is price. And many of advertising’s most time-honored [...]

Phoenix Sign Spinners Make their mark at WSSCX

Phoenix sign spinners competing in World Sign Spinners Competition PHOENIX –  You see them all over the Valley. They’re the young men and women spinning advertisement signs on street corners. Many using creative dances and tricks to grab passerby attention. “In order to become a professional sign spinner. it takes a lot of hard work and endurance,” said Jarrod Ray, the general manager for AArrow Sign Spinners in Phoenix. Ray and two of his employees are competing in the World Sign Spinners [...]

The Las Vegas Review Journal Covers WSSCX!

Sign spinners show their stuff during Fremont Street Experience competition Away from the crowd’s roar and the spectacle of men and women spinning and tossing arrow-shaped advertising signs, Elijah Scholz practiced and listened for his name. The 18-year-old Californian from the Sacramento area spun his own black-and-orange sign over his head and gave it a flip in the air.   “My brother got me into it,” Scholz said. “I also do some dancing, parkour. I do some juggling.” Scholz was one of 100 contestants [...]

Sign Spinning Championships – Mercury News

LAS VEGAS (AP) — You’ve seen them at intersections and outside strip malls spinning an arrow-shaped sign and trying to grab the attention of drivers and passers-by. Turns out, there’s more to it than just twirling the sign, and the ones with the most creative moves compete every year for the title of World Sign Spinning Champion. More than 100 of the human billboards broke out their best moves for a crowd in downtown Las Vegas last week. In multiple heats [...]

Sign Spinning-An old marketing strategy that is still effective

Social media, push notifications and TV commercials may have taken over as the major marketing tools in the digital age, but some of the old-school marketing methods can still be effective. In fact, a good businessman knows how to supplement the new with the old and create a complete campaign for marketing and advertisement. Although everything won’t be applicable to every trade, it is advised that you don’t ignore the older ploys completely. Take a look at the ones [...]

Pinckley shows the Sun Herald how we drive traffic!

This group really knows how to spin up some business     In a crowded market, companies have to work hard to grab customers’ attention. Watching someone throw a 6-foot sign in the air, do a handstand, then catch it — that’ll get your attention. Jackson Hewitt Tax Service has hired AArrow Sign Spinners to direct customers to its new office in Pascagoula and its office in Gautier. “It works,” said J.C. Green, president of New Horizons Group/Mississippi, owner of 13 Jackson Hewitt franchises on [...]

Traub generates excitement in Chattanooga!

Chattanooga sign spinner competes, travels for the art CHATTANOOGA, Tenn. — If you’ve driven down Amnicola Highway this week, there’s one man who’s probably caught your eye. Jamal Traub is a full-time, professional sign spinner. “My goal is make somebody laugh, entertain someone, make them go ‘wow,’ clap or honk their horn,” he said.   He works 8 hour shifts, making $15 dollars an hour. But he says he’s paid his dues. “I got my start as a dancing chicken juggling in Murphiesburro,” Traub said. That’s when he [...]

Merry Christmas!

Happy Holidays! The holiday season is the time for giving and spending time with family. From our family to yours AArrow wants to wish you a Merry Christmas and Happy Holidays!  

Sign Spinners Invade the Air Guitar World Championships

The AArrow Sign Spinners kill the Air Guitar World Championship an providing exciting half-time show!  Air Guitarist from across the country traveled to San Diego to compete in the semi-final round for the rights  to compete Austin for the Finals. All-Star Spinner Mike Wright rocked the show and did the things that made him a World Champion!  Check it out! (more…)