How Mr. Glasses guerrilla marketed IT with less than $10,000

Last week saw the lead up to the new horror movie IT, which made a whopping $7.467 million at the box office this weekend.Experiential agency Mr. Glasses, which opened its Sydney office in April, was given a tight brief from the client: the campaign couldn’t explicitly feature the film’s protagonist, Pennywise the clown.The agency behind the guerrilla marketing tactics describes the brief as “challenging”. “We were asked to come up with concepts and ideas on how we can promote the film in Australia and there was obviously a bit of a catch,” Chris Campbell [...]

Sign spinner advertises for downtown North Bend businesses, affected by construction work

Downtown North Bend businesses are open, despite the construction work along North Bend Way. That’s the message the city of North Bend wants to get out to everyone who drives through town. That’s also the message on the whirling and flipping sign that Tony Sims is using to direct traffic to those businesses, from his post at the corner of Bendigo and North Bend Way. Although North Bend Way between Bendigo and Ballarat Avenue is currently torn up for an [...]

American Red Cross and AArrow Sign Spinners

American Red Cross and AArrow Sign Spinners Partner Up Hurricane Harvey has destroyed lives, businesses and overall have put the state of Texas in a state of emergency.Organizations like American Red Cross have used sign spinners to help create awareness for the Hurraine Relief in Houston. Our spinners in San Antonio and Austin have been on the fore front providing folks with information about how to help!If you need more information on how to get involved visit https://www.redcross.org/donate/hurricane-harvey

Davis Davis Announced as July’s Spinner of The Month

San Diego’s own Davis Davis has been announced as July’s Spinner of the month!  San Diego, the birth place of sign spinning has produced some of the best sign spinners in the world. On the rise, is San Diego’s newest star, Davis Davis. Making his mark, Davis is featured in the new Honda Summerbration commercial!  Check out the commercial and some of the things Davis had to say about his performance this July below! Home Market: San Diego Favorite Trick: Through the pinhole Favorite Client, [...]

Rayshod Pressley Goes Viral on House of Highlights

 Legend. 😂 (via MelocheAustin/Twitter) A post shared by Sports Videos (@houseofhighlights) on Jul 23, 2017 at 7:54pm PDTRayshod Pressley is a Show Stopper As a sign spinner, cameras and videos are part of the job. This particular day was no different. Florida All-Star Rayshod Pressley, was out doing his audits for the day when a bystander recorded his performance as he shows a newer spinner how it’s done. Check out this amazing clip of Rayshod landing this awesome invert! Share [...]

Tips to Beat the Heat!

Stay Cool in the Heat Sign spinners work in all types of weather conditions so it’s important that our sign spinners are prepared.  Summer can be very unforgiving with temperatures up to 115 degrees in some our markets. We have a few essentials that you can use to make sure you stay cool this summer.Don’t be afraid to sweat:Sweating is the body’s most effective cooling mechanism. The cooling occurs as sweat evaporates. In some cases, a fan can be used to move [...]

Signs of Good Marketing

A Sign Of Good Marketing In pockets of the country, at city street corners, a curious thing can be seen among the motion of jackhammers, honking of cars and throngs of people passing by: sign spinners. It’s not what it may sound like–that is, a neon or wooden sign, spinning around and around, thanks to an extension cord plugged in somewhere. Sign spinners are people holding signs, usually in the shape of an arrow, with a company’s name and logo emblazoned [...]

Kendric Washington Awarded Spinner of the Month For June

Kendric Washington has officially been named of June’s Spinner of the Month. After putting on an amazing show for his first appearance at WSSC, Kendric has been on a terror. Recently, Kendric took home the title of Champion of the Big East competition. The big east birth some of the best spinners in the world including 3 time World Champion Kadeem and 2010 World Champ Ray Rivera. Kendric is definitely keeping the DMV on the map. Look for Kendric to [...]

The Croatian Sensation wins the European Sign Spinning Championships 2017

IMG_8300 Mario takes 1st place in the European Sign Spinning Championship  Mario Knežević (Croatia) secures the European crown at the European Sign Spinning Champion. The event was part of the KulturFestival ExtraSchicht at the Zollverein coal mine. A change in weather, led to a temporary interruption of the event, over 30 Sign Spinners fought for the title in the individual and group contest. Paul Merkel and Alexander Kleißle were able to secure a free-flowing performance in the pouring rain. The show was rounded off by a [...]